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E3 '08: Sony outlines PlayStation plans, drops PS3 price
Sony Computer Entertainment America (SCEA) held its annual press conference today at the E3 Media & Business Summit, making a series of announcements regarding the PlayStation.
Posted July 15, 2008
LOS ANGELES, Calif., July 15, 2008 -- Starting in September 2008, a newly announced 80 GB PlayStation3 (PS3) model will become the mainstay of the company's hardware line-up.

Replacing the 40 GB model, the 80GB PS3 will offer all of the features and functionality of the 40GB version except with double the storage capacity -- but at the same price of $399, which seems like a $100 price drop for the 80 GB, down from $499, but is actually just the same price on an upgraded 40 GB model, complete with zero backward compatibility with PS2 games, among other things, like no memory card slots.

It's likely the 40 GB version will be phased out in favor of the new 80 GB model, as was the case with the 60 GB version. Yes, there was a 60 GB version. Follow?

The added capacity coincides with a new video delivery service on PlayStation Store for PS3 and PlayStation Portable (PSP) systems. The new video service, available today, allows U.S. consumers (only, sorry Canada) to download full-length TV shows and movies to both their PS3 and PSP through the PlayStation Store for rental or purchase.

Consumers who rent a movie from the video delivery service have 14 days to watch the content, but once playback is started they'll have a only 24 hours to watch their rental. Pricing for rental movies at launch ranges from $2.99 to $5.99, and pricing for purchased movies ranges from $9.99 to $14.99.

However, of the movies being made available, most of them are demographic specific, with titles such as Pirates of the Caribbean: Dead Man’s Chest, 3:10 to Yuma, Rocky, and Cloverfield, and none of which haven't been available for rent at retail for weeks.

SCEA also introduced a new family entertainment bundle for the stalwart PlayStation2 system, now nearly 10 years old and the most successful console in industry history. The limited-edition LEGO Batman: The Videogame PlayStation2 Pack will feature the highly anticipated TT Games/Warner Bros Interactive Entertainment title LEGO Batman: The Videogame, obviously, plus Warner Home Video’s Justice League: The New Frontier on DVD, and a PlayStation2 system. The bundle will cost $149.99, which represents a $30 savings for consumers if the contents were purchased separately.

Sony said it will launch more than 130 new titles for PlayStation2, making a life-to-date total of some 10,000 PlayStation2 games.

Additionally, the company previewed more than 140 first and third-party games at E3 2008, all expected to come available before the end of the fiscal year, which is March 31 2009, though Sony asserted availability would be "throughout the holiday season."

And finally, SCEA will launch PS3 Greatest Hits program on July 28 with 10 first and third party titles at a reduced price of $29.99, down from $59.99 in most cases.The PS3 Greatest Hits titles include Warhawk, Motorstorm and Resistance: Fall of Man® from SCEA; Call of Duty 3 (not 4) from Activision; Need for Speed: Carbon from Electronic Arts; The Elder Scrolls IV: Oblivion, from Bethesda Softworks; Ninja Gaiden Sigma from Tecmo; and Tom Clancy’s Rainbow Six Vegas as well as Assassin’s Creed, both from Ubisoft.
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